Get the authoritative, online exposure your destination, airline or hotel needs by leveraging social media and 48 Hour Adventure. We have a proven track record of working with a number of travel organisations to generate publicity both here on the website and via Twitter, Facebook, Instagram and foursquare.
Audience Demographic and Traffic Stats
Based on Alexa audience stats, 48 Hour Adventure is visited mostly at work by 25-34 year old university educated people in the UK. This is consistent with our concept of helping people see more of the world on their weekends.
48 Hour Adventure attracts around 10,000 unique visits by users who are looking for specific travel content only I provide each month along with over 17,000 pageviews. As of July 2014, I see a 10% month-on-month growth of traffic.
Who have we worked with?
During 2011, we worked with a number of travel organisations to generate publicity for destinations throughout Europe such as Turismo de Portugal, Expedia and Visit Sweden. In addition, I worked with the Al Manzil Hotel to provide new UK based social media exposure to their property in Dubai.
48 Hour Adventure and the former British airline bmi (a Star Alliance partner) had an ongoing successful relationship in 2011 that has included assignments to Bergen, Moscow and Beirut. bmi’s Social Media Manager, Gurdip Jamal talks about his experience with us:
“When bmi launched into the world of Social Media all press and blogger trips were organised and arranged through an external PR agency. Hating that ‘out of the loop’ feeling, the team started to put together a list of bloggers we felt offered something new, exciting and different to your regular press trip travel blogger. We wanted to work with dynamic travellers who were passionate about what they did. For us, 48 Hour Adventure ticked all the boxes.”
“We first partnered up in early 2011 when a last minute assignment to promote UNESCO World Heritage Sites landed on our desk. Due to timeframes involved, it was all a little hectic but thanks to 48 Hour Adventure’s extensive travel experience we were able to get everything arranged for a feature on Bryggen with time to spare.
Since then, we’ve also utilised their services for our City of the Month feature on Moscow.”
“The best thing about 48 Hour Adventure is we only ever have to arrange flights and accommodation accompanied by a brief overview of the trip and what/who we’re looking to attract. We can 100% put our faith in them to pull together an itinerary that covers all the bases and offers a ‘best of’ guide for the chosen city.”
“48 Hour Adventure is also fully versed in the art of social media, you can expect tweets, checkins and Facebook links. A great eye for a picture using Instagram or supplying imagery after the trip.”
“It has been a total pleasure working with 48 Hour adventure and we hope this continues into 2012.”
Gurdip Jamal bmi Social Media Manager – November 2011
Travel Tech
We worked with ASUS in 2011 to generate interest from a travel angle for their new EeePad Slider tablet device on twitter, Facebook and online.
Nokia also partnered with us to provide exposure for their new Nokia Lumia 800 phone in November 2011. I gave the phone a road test and provided a review from a traveller’s perspective.
Awards and Nominations
In August 2011, we won the Best Round the World/Expat Blog at the Travel Bloggy Awards held at Travel Bloggers Unite Innsbruck. The awards were voted by peers in the travel blogging community and recognises the consistent quality content delivered by 48 Hour Adventure.
In addition to the Travel Bloggy Awards, we were also nominated for the Travel Blogger of the Year award as part of the British Travel Press Awards.
What are you waiting for?
So if you’re keen on talking to us about a social media package that generates meaningful online exposure for your organisation, get in contact using the form below.
